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As a project management professional, What Can NASCAR Teach Me About Reframing My Value Proposition?

February 14, 2022 by Mel Bost Leave a Comment

On Sunday, February 6, 2022, twenty-three (23) NASCAR Busch Stock racing cars squared off at Los Angeles Memorial Coliseum in a 150 lap race worth $2 million.  If you are attuned to NASCAR, you will recognize many incongruities in this scenario.   A 1/4 mile race track for a sport that has never sanctioned official racers on tracks at least 1/2 mile in length. In a market with the nearest sanctioned race in Phoenix. Cars navigated the track in 13.6 seconds meaning the average speed exceeded about 70 mph. Close quarters at constrained speeds to maintain control.

The traditional NASCAR announcers who broadcast the Daytona and Charlotte races were in LA.  Famed driver Jeff  Cordon   Los Angeles Dodger Manager Dave Robert’s was Grand Marshal  

NASCAR reframed itself to capture a new market. Are you prepared to reframe your approach to project management which might provide you with a new value proposition?  For example, are you dedicated to revisiting your Project Charter at intervals to update Assumptions as you find new issues in your project?  Are you prepared to add new project team members during your project who have new competencies which can rejuvenate your project?  Are you prepared to slow your pace of project actions to ensure success in the face of adversity?  Will you build resilience for the long term?

It is up to you as a leader to see the big picture   
Thank you!

Filed Under: Best Practices

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About Mel Bost

Mel Bost is a project management consultant specializing in project closeout and lessons learned, as well as process improvement, best practices, and benchmarking. For the past several years, he has been teaching “Project Management for Research” to postgraduate students at Arizona State University, as well as developing new approaches to the research process. Read More

Project Management Lessons Learned: A Continuous Process Improvement Framework

The NERS department congratulates C. Melvin Bost, Jr., on the publication of his new book.

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